Every time I watch the Apple “Think Different” 1-minute ad, I tear up. Not because I own nearly every Apple product, but because it reached into my soul with a calloused hand, yanked on it, and pulled it out of my body. It’s how I’ve felt since I was a child.
But I’ve done nothing to change the world in my 30 years on this planet. And sometimes I wonder if I ever will. But it’s what pushes me.
Almost weekly for the last two years, I’ve tried to write something, a manifesto of sorts, that speaks to what I believe in and why I work so hard, to make something better than this ad. And every time, I feel like this is an inevitability.
Positivity, catharsis, hope, ok to be different, all the things that push you forward. I’ll likely keep trying, but until then, I just want to be surrounded by people like this.
The ones who Think Different.